Why and How Use Page- level Ads by Adsense

Page- level ads by Google


Yesterday Google Adsense team introduced a new type of ads for mobile responsive websites called Page- Level Ads. What is particularly appealing is that these don’t count towards the 3 ad per page limit.

The move signals Google’s efforts to further increase the revenue from mobile devices. That is not surprising since search on mobile devices have surpassed the number of searches made on desktop computers earlier this year. This also goes in line with Google’s algorithm update on the 22nd of April (AKA “Mobilegeddon”) to favour mobile- friendly websites within the mobile search rankings.

How to increase Adsense earnings with Page- Level Ads?

What is really exciting is that these new types of ads can be placed together with existing 3 ad units within the page. This means that without altering the current ad setup, a new revenue possibility has opened up for publishers with mobile friendly sites.

Currently there are 2 types of Page- level ads: Anchor/overlay and Vignette ads.

Anchor/overlay ads

These ads will stick to the bottom of the page and will be visible until a user dismisses the ad.

anchor/overlay ad one of two Page level ads
Example of an anchor/overlay ad

Vignette ads

These are full screen ads that will appear between page loads on the website. What is important to note is that they will be displayed when leaving the page, rather than when entering the page – this ensures that the ad doesn’t “scare off” a visitor before the content is viewed.

Just like the anchor/ overway ad this one can be dismissed at any time.

example of a Vignette ad
Example of a Vignette ad

How to activate Page- Level Ads?

Well, firstly you have to receive a notification within the Adsense account about the new type of ads. You should see a message like this:

Page- level ads introduction in adsese account

If you received this message your account is qualified and you can begin the implementation, which is very simple.

Step 1

Navigate to My Ads -> Content -> Page- Level Ads (BETA)

Step 2

Activate the types of ads you would like to use.

Activating Page-level ads

Step 3

Now its time to add the code to your website. The code has to be placed in the <head> tag, or at the top of <body> tag. Here is the code:

<script async src=”//pagead2.googlesyndication.com/pagead/js/adsbygoogle.js”></script>
<script>
(adsbygoogle = window.adsbygoogle || []).push({
google_ad_client: “ca-pub-your publisher id goes here“,
enable_page_level_ads: true
});
</script>

Step 4

The last step is testing the new ad types. As google states “AdSense only shows Page-level ads on your site at optimal times” you might not be able to see the ads straight away. To view them instantly, you should visit the website on a mobile device and add #googleads at the end of the url.

Example: http://www.geeknaut.com/iphone-spy-apps-16198390.html#googleads

That’s it!

We are really excited about this new possibility to increase earnings with page-level ads. At this point it is not clear what the results will be, but after some testing we will report on that. Please let us know about your experience with page-level ads in the comments below!

7 Comments

  1. I add Page Level Ad on my website. But according to me this type of ad increase bounce rate of our website. so i do not like.

  2. Thanks sir now i will so these with my site thanks for these article i am getting confusion that how to ad code now i got clarity thank you very much.so what about 3 ads limit we should reduce that ads?

  3. I’m tentatively trying them out.

    I assume they can be blocked by adblockers, but can anyone confirm this?

  4. i have youtube channel and google adsense sent me this notification which i dont understand .
    so is it about websites and youtube channels both or it only concerns about websites?

  5. Thank you for this post man! I just logged in to Adsense and came to know about these ads. I was confused, whether to go for it or not. Searched on the google for implementation on blogspot blogs and found your post first! I have visited your site many times before. You are a full pro guide for blogger related stuff. well done.

  6. The anchor/overlay ad appeared just only one time on mobile whenever I clicked the containing URLs in website.
    Why it does not appear multiple times whenever i switch the url of the same website ?

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